The very first edition of Planting Opinion, "Written
by Planters for Planters" was published on
14th September 1895.
The publication was endorsed by UPASI, which utilized
space in its columns on association matters. Starting
out as a fortnightly along with a weekly supplement
that provided market prices of various commodities,
including "London" prices, Planting Opinion
later became a weekly. Planting Opinion ceased publication
with the last weekly issue of December 1902.
The need for UPASI to reach out to its core constituency,
the individual district association member, was imperative,
and so, in September 1906 was born
The Planters' Chronicle. It started out as a
monthly, but was so successful, that in early 1910 it
became a weekly, and remained so until 1930 and then
to a bimonthly journal during World War II. Currently
a monthly journal, the 'PC' as it is fondly known, is
possibly one of the oldest industry journals in India
that has been continuously in print.
THE PLANTERS' CHRONICLE
(The Best Medium to reach Planters in India)
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Mechanical Details
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Advertisement Rates
(Applicable from 1-4-2000)
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Overall size : 27 cm x 20 cm
Printed Page : 22 cm x 18 cm
No. of columns : Three
Width of Column : 6 cm
Printing Process : Offset
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(Rs Per Insertion)
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B& W
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Colour
|
| Back
Cover |
4000 |
8000 |
| Inside
Cover |
3000 |
6000 |
| Full
Page |
2000 |
- |
| Half
Page |
1100 |
- |
| Quarter
Page |
600 |
- |
|
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Subscription Rates (Rs)
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Classified Advertisements
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Annual (April-March)
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Inland
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Foreign
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UPASI
Members
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350
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800
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| Non
Members of UPASI |
400
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|
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Rs 300 per 6 cm single column (for advertisements
appearing over Box Number C/o. The Planters' Chronicle,
a Service fee of Rs 25 will be charged extra) Company
Chairmen's Speeches Rs 2000 per page |
An agency commission of 15% is allowed to I.N.S. recognized
advertising consultants. A series and prepayment discount
of 10% is allowed for advertisements booked for 12 or
more insertions per year and paid for in advance. No agency
commission will be allowed on the extra charges for additional
colour.
Material for advertisements, original artwork/clear
artpull etc., should reach at least 15 days before the
scheduled month of publication.
Payments solicited by crossed demand draft drawn in
favour of 'UPASI' payable at Coonoor.
Member, I.N.S.
For further particulars, please write to:
THE PLANTERS' CHRONICLE
P.B.No.11, Glenview, Coonoor-643 101, The Nilgiris
Ph: 0423-2230270 Fax: 0423-2232030
Email: upasi@sify.com
(or) pc@upasi.org
Grams: UPASI
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